Four Principles of luggage promotion- Pesin Outdoor Products Company
Recently, customers often choose what is good for luggage promotion on the website? Luggage promotion is a marketing method for many enterprises, so it is very important to choose an appropriate luggage as promotion, but how should the specific promotion method be grasped, xiao Bian has compiled some relevant principles here for your reference. First, the principle of novelty, the principle of novelty, that is, the promotional items of the products should strive to be novel and outstanding, do not pick the goods being sold in supermarkets and department stores, and have a strong sense of value, make consumers feel that the cost of promotional items will not be too low, to be novel and high-grade, otherwise it will be due to'The wool in the sheep' Make the product lose price competitiveness and be abandoned by consumers. Second, the principle of practicality, the principle of practicality, that is, the selected promotional items must have practical value, preferably easy to use. For example, women often go to cosmetic bags and wash bags. Men's commonly used satchels, backpacks, etc. This is to make consumers feel that promotional items are really useful. They spent the money of one product and bought two things. Third, the principle of seasonality, summer promotion should be light, compact, portable and other functional and practical bags, as a promotional product, can effectively pull the hot summer consumer impulse consumption, such as wash bags, satchels, cosmetic bags, leisure bags, etc. Like some workers in metropolitan cities, they are very busy on weekdays, and they are very easy to take a break on weekends. At this time, they need to bring small items such as cosmetic bags and wash bags, which are small and portable. If you are visiting the mountains and playing with water, you need a light casual bag or sports bag at this time. Fourth, the principle of relevance, the principle of relevance, that is, the selected promotional items and the products themselves have certain relevance or complementarity, that is, after consumers need or must have this gift, you can use or better use the product. For example, buy backpacks to send folding bags, wash bags, small bags, buy large bags to send small bags. The purpose of the enterprise to do this is to let consumers think of the product immediately when they see the gift, and then think of the corporate image, to spread the company's products and brand image. Pesin Outdoor Products Company has more than 12 years of experience in luggage customization, specializing in the production of customized backpacks, sports bags, cosmetic bags and other luggage promotion, fashionable, fine workmanship, high quality and low price, made of different materials, suitable for the needs of consumers, can be customized to map samples, completely according to customer requirements to produce customized products, products are widely used in all kinds of product promotion, good quality is trustworthy!